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Measurable Commute Reduction and the War on SOV

Steve Raney, Joint Venture Silicon Valley, will present Measurable Commute Reduction and the War on SOV on February 23 at 4 p.m. in 290 Hearst Memorial Mining Building. Beverages and cookies 3:30 p.m.


The Big Picture covers: state SB375 15% per capita driving reduction goal, auto-centered Silicon Valley versus transit-centered Helsinki, Proposition 26 (Chevron spent $3.4 backing it) as barrier to protecting the climate, public policy political viability comparison, trip caps, carrot/stick, state bills, city ordinances, next generation employer commute programs. The Fair Value Commuting (FVC) carrot/stick policy stands out for political viability: Stanford University’s sophisticated commute program reduced SOV commuting from 75 to 50 percent, by charging SOV fees and offering incentives toward taking alternative commute modes. The FVC project develops a next generation system that borrows from Stanford’s. Legislation could phase in a $3.00 SOV fee and equivalent incentives, implemented at no cost to employers. System components include enterprise & smartphone apps, incentives/fees, electric scooter/bike, microtransit, and advanced ridesharing. “Fair Value Commuting is a case study for the nation - exceedingly innovative. The self-funding, financially sustainable, unsubsidized business model is unique among the FTA Mobility on Demand Sandbox projects.” – FTA MOD Program Manager Christina Gikakis.

Friday, February 23, 2018 - 4:00pm
290 Hearst Memorial Mining Building


Steve Raney

Cervero-disciple Steve Raney is Joint Venture Silicon Valley’s Smart Mobility Director. Steve’s body of work includes: WayMo autonomous vehicle commercialization plan; Ultra PRT autonomous electric transit; EPA’s Transforming Office Parks study; and ten last mile studies. Steve has five degrees. Recent papers:,