Ecodriving, the concept of changing driving behavior and vehicle maintenance to impact fuel consumption and greenhouse gas (GHG) emissions in existing vehicles, has gained recent prominence in North America. One ecodriving strategy involves public education through Internet-based information dissemination. This paper presents the results of a controlled stated-response study conducted from June to December 2010 with approximately 100 University of California, Berkeley faculty, staff, and students, assessing the effectiveness of static ecodriving web-based information. A comparison of the...
