In 2012 the US pedestrian fatality rate increased 6%, with 4,743 deaths occurring that year, equivalent to almost 13 fatalities per day and more than one every two hours. Children aged 5-9 years accounted for 22% of pedestrian fatalities (NHTSA, 2012). Studies suggest young children often negotiate dangerous street environments when travelling unsupervised by adults to and from school (Martin, Lee, & Lowry, 2007) so not surprisingly, community-based initiatives like Walking School Bus and Safe Routes to School are flourishing. A major limitation of such programs, however, is they...